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March 26, 20253 min read

How Google Ads, a Landing Page, and a CRM Can Quickly Drive New Business in Simcoe County

If you’re a business owner in Simcoe County, you already know how competitive the local market can be—especially in trades, services, and local home improvement industries. You also know that word of mouth and referrals are great, but sometimes you just need more leads, faster.

That’s where a simple but powerful trio comes into play: Google Ads, a landing page, and a CRM system. Together, these three tools can help you attract new customers and grow your business—without wasting time or money. Here's how it all works.


1. Google Ads: Show Up When People Are Searching

When someone in Barrie, Orillia, or anywhere in Simcoe County needs a plumber, roofer, or electrician, the first thing they usually do is type something into Google. “Plumber near me.” “Roof repair Orillia.” “Best electrician in Barrie.”

Google Ads puts your business at the top of those search results right when people are actively looking for what you offer. It’s not about throwing your name out there randomly—it’s about being visible when it matters most.

You only pay when someone clicks on your ad, so your budget goes toward real potential customers—not just impressions or guesses.


2. Landing Page: Don’t Lose the Click

Getting the click is one thing. But what happens after someone lands on your website?

If your homepage is cluttered or confusing, people bounce. Fast.

That’s why a dedicated landing page makes such a difference. It’s a focused, single-purpose page designed to match the ad and make it easy for someone to take action—whether that’s calling you, filling out a quote form, or booking a consultation.

It’s like having a virtual salesperson working 24/7, guiding each visitor toward becoming a customer.


3. CRM: Follow Up and Book the Job

Once someone fills out a form or contacts you, the next step is critical: follow-up.

A CRM (Customer Relationship Management) system automatically captures their info and can send instant replies, notifications to your team, and even automated texts or emails to the customer. That way, no leads fall through the cracks—even if you're on a job site or busy with other clients.

Plus, CRMs help you keep track of past conversations, schedule follow-ups, and turn one-time customers into long-term ones.


Why This Works So Fast

When you combine all three—Google Ads to attract, a landing page to convert, and a CRM to follow up—you create a simple, automated funnel that brings in new business quickly and efficiently.

It’s especially effective for businesses in Simcoe County, where competition is local, and people are making fast decisions based on trust, speed, and availability.


Final Thoughts

You don’t need a huge budget or fancy tech to make this work. Just a smart setup, a clear message, and the right tools working together. Whether you're running a service business in Barrie, landscaping in Midland, or offering home repairs in Innisfil, this kind of digital approach can help you get ahead—without spending all your time chasing leads.

If you’ve been relying on referrals or Facebook posts that don’t really convert, it might be time to try something more targeted—and a lot more effective.

Curt Graber

Founder of Heavy Ads

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Curtis, Orillia:

After many years of trials with many different ad agencies, we were lucky enough to find Curt. He is amazing at what he does. Our sales have grown exponentially, he is prompt and extremely informative. I wish we had worked with him years ago. If you want it done right, GO TO HEAVY ADS

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Heavy Ads Agency Inc.

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Barrie, Ontario

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